Behavior engineering

13 November 2020 Posted by David Pas Webinars

Today, the innovation speed has become so high that human adoption is the next bottleneck. To overcome this challenge you need to identify reasons for rejection and adoption, and intentionally redesign physical experiences to affect user behavior. Find out more on behavior engineering in this lecture from David Pas, which took place during the virtual MedTech Product Management Conference on 4 November 2020.