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Let's boost your capacity to innovate

Cookie policy

Verhaert Masters in Innovation refers to the global organization and may refer to one or more of the member firms, each of which is a separate legal entity.

To make all Verhaert’s websites work properly, we make use of small data files called cookies. We respect your privacy and describe how we do this and how such cookies are managed.

1. What are cookies?

A cookie is a small text file that a website saves on your computer or mobile device (such as a smartphone or a tablet) when you visit a website. They are used to “remember” your actions and preferences (such as login, language, font, size and other display preferences) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.

Verhaert Masters in Innovation uses different types of cookies:

  • Functional cookies: These are cookies with a purely technical functionality. These ensure that the website works properly, so that it can, for example, remember your preferred language settings. By using these, we can also optimize our website and the services through our website.
  • Analytic cookies by third parties: These cookies can keep track of your online behavior. These cookies are used by Google Analytics.
  • Tracking cookies: These cookies are placed by an external party. By reading these cookies the advertiser recognizes you when you visit a site in which he is also involved. If you continue browsing, personalized ads can be shown. These cookies can also keep track of your online behavior, which may result in a very specific profile being built by these parties. This profile can be so detailed that it is considered personal data.

2. How do we use cookies?

You set your cookie settings on your first visit to our website. We don’t use cookies for any commercial use. We do use cookies for marketing statistics, to make our websites operational, to gather analytics data, to report errors and to enhance and facilitate your visit:

Essential

Essential cookies enable basic functions and are necessary for the proper function of the website.

NameDescriptionDuration
wpconsent_preferencesThis cookie is used to store the user's cookie consent preferences.30 days

CloudFlare

CloudFlare provides web performance and security solutions, enhancing site speed and protecting against threats.

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NameDescriptionDuration
_cfuvidThe _cfuvid cookie is only set when a site uses this option in a Rate Limiting Rule, and is only used to allow the Cloudflare WAF to distinguish individual users who share the same IP address.session
cf_clearanceWhether a CAPTCHA or Javascript challenge has been solved.session
__cfseqSequence rules uses cookies to track the order of requests a user has made and the time between requests and makes them available via Cloudflare Rules. This allows you to write rules that match valid or invalid sequences. The specific cookies used to validate sequences are called sequence cookies.session
cf_ob_infoThe cf_ob_info cookie provides information on: The HTTP Status Code returned by the origin web server. The Ray ID of the original failed request. The data center serving the trafficsession
cf_chl_rc_iThese cookies are for internal use which allows Cloudflare to identify production issues on clients.session
cf_chl_rc_niThese cookies are for internal use which allows Cloudflare to identify production issues on clients.session
cf_chl_rc_mThese cookies are for internal use which allows Cloudflare to identify production issues on clients.session
__cfruidUsed by the content network, Cloudflare, to identify trusted web traffic.session
__cf_bmCloudflare's bot products identify and mitigate automated traffic to protect your site from bad bots. Cloudflare places the __cf_bm cookie on End User devices that access Customer sites that are protected by Bot Management or Bot Fight Mode. The __cf_bm cookie is necessary for the proper functioning of these bot solutions.session
__cflbWhen enabling session affinity with Cloudflare Load Balancer, Cloudflare sets a __cflb cookie with a unique value on the first response to the requesting client. Cloudflare routes future requests to the same origin, optimizing network resource usage. In the event of a failover, Cloudflare sets a new __cflb cookie to direct future requests to the failover pool.session
cf_use_obThe cf_use_ob cookie informs Cloudflare to fetch the requested resource from the Always Online cache on the designated port. Applicable values are: 0, 80, and 443. The cf_ob_info and cf_use_ob cookies are persistent cookies that expire after 30 seconds.session
__cfwaitingroomThe __cfwaitingroom cookie is only used to track visitors that access a waiting room enabled host and path combination for a zone. Visitors using a browser that does not accept cookies cannot visit the host and path combination while the waiting room is active.session

Comments

These cookies are needed for adding comments on this website.

NameDescriptionDuration
comment_authorUsed to track the user across multiple sessions.Session
comment_author_emailUsed to track the user across multiple sessions.Session
comment_author_urlUsed to track the user across multiple sessions.Session

Google Tag Manager

Google Tag Manager simplifies the management of marketing tags on your website without code changes.

NameDescriptionDuration
cookiePreferencesRegisters cookie preferences of a user2 years
tdRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator.session

Statistics

Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.

Google Analytics

Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.

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NameDescriptionDuration
_galiUsed by Google Analytics to determine which links on a page are being clicked30 seconds
_ga_ID used to identify users2 years
_gidID used to identify users for 24 hours after last activity24 hours
_gatUsed to monitor number of Google Analytics server requests when using Google Tag Manager1 minute
__utmtUsed to monitor number of Google Analytics server requests10 minutes
__utmbUsed to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.30 minutes after last activity
__utmcUsed only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.End of session (browser)
__utmzContains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server6 months after last activity
__utmvContains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.2 years after last activity
__utmxUsed to determine whether a user is included in an A / B or Multivariate test.18 months
_gaID used to identify users2 years
_gac_Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.90 days
__utmaID used to identify users and sessions2 years after last activity

Marketing

Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user.

LinkedIn Insight

LinkedIn Insight is a web analytics service that tracks and reports website traffic.

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NameDescriptionDuration
lidcUsed for routing and session management.24 hours
liapUsed for authentication of LinkedIn members.90 days
li_oatmlUsed for identifying LinkedIn Members for advertising and analytics.30 days
li_sugrUsed to make a probabilistic match of a user's identity.90 days
li_fat_idUsed for member indirect identifier for conversion tracking.30 days
langUsed to remember language settings.Session

3. How to control cookies?

On your first visit, you will see a pop-up. All cookies are disabled and all data is anonymized until you accept.

You can control and/or delete cookies as you wish, for details see allaboutcookies.org. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed.

If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.

4. Storage periods

The various cookies used by our website have different storage periods, at the end of which your data will no longer be stored. Session cookies will be deleted once you close your browser.

5. More about cookies

If you would like to learn more about how advertisers use these types of cookies or  choose not to receive them, please visit youronlinechoices.eu.

6. Contact Verhaert Masters in Innovation

If you have questions regarding our cookie policy, please contact us:

  • Via email: [email protected]
  • Via post: Verhaert Masters in Innovation, Hogenakkerhoekstraat 21, 9150 Kruibeke (Belgium)
Last revised in March 2025
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Verhaert Masters in Innovation is a pioneering innovation group helping companies and entrepreneurs to innovate, creating new products, businesses and services.

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