The innovation speed has become so high that human adoption has become the bottleneck. To overcome this challenge you need to identify reasons for rejection and adoption, and intentionally redesign physical experiences to affect user behavior. Find out more on behavior engineering in this lecture from David Pas, Coordinator DesignLab at Verhaert.
Users become more demanding. By designing new products & services based on the unmet needs, you create a sustainable difference.
The OpenLab team at Verhaert have brought to life engaging tools that can help any team in their entrepreneurial journey.
User centricity is becoming a key building block of medical offerings as it creates differentiation, adoption, adherence and value-based care.
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