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Beyond launch: Innovating across the product life cycle as key to growth

Beyond launch: Innovating across the product life cycle as key to growth

Mar 18, 2026

Learn how post-launch product innovation and product lifecycle strategies help companies increase customer value, stay relevant, and drive sustainable growth.

The importance of early procurement understanding

The importance of early procurement understanding

May 28, 2021

In early medical development stages it’s crucial to understand who could benefit or be affected by your solution. You quickly see that this goes far beyond, doctors, patients and researchers.

Developing valuable digital health solutions

Developing valuable digital health solutions

Apr 28, 2021

Digital health products & services have made huge advances in the last year. However, they require profound changes in user behavior. Discover the 4 key factors in successful digital health innovation.

Behavior engineering

Behavior engineering

Nov 13, 2020

To overcome user rejection you need to identify why they adopt and reject your innovation, and intentionally redesign it to improve experience.

Touchless services & operations

Touchless services & operations

May 13, 2020

Covid-19 has changed, and will continue to change habits and behavior, both at home and in public. How can product...

Increase market adoption for medical devices

Increase market adoption for medical devices

Oct 4, 2018

It’s crucial to understand as soon as possible the goal and motivation which needs to be accomplished

User adoption in innovation

User adoption in innovation

Jun 28, 2018

How to survive the chasm of the product life cycle?

NEWSLETTER
OTHER CONTENT
  • How to accelerate innovation in new product development
  • Industry – Rebuilding industrial capacity and the innovation challenges it brings
  • Space & Defense – From a closed industry toward an open innovation ecosystem
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Verhaert Masters in Innovation is a pioneering innovation group helping companies and entrepreneurs to innovate, creating new products, businesses and services.

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