Designing & differentiating your user-centric product
Users become more demanding. By designing new products & services based on the unmet needs, you create a sustainable difference.
Efficiency in R&D
Efficiency in R&D is becoming more important. Manage your unknown unknowns with the smartest verification method.
Pretotyping
Pretotyping is an innovation practice to market-test new ideas quickly & inexpensively, which you should’ve started applying it yesterday!
Digital business & service design
Digital business & service design is the way to transform companies in order to keep up with the unrelenting pace of innovation.
Behavioral design beyond Human Factor Engineering
De-risking and rejection are a crucial factor missing in the current HFE approach. The human behavior engineering framework fills that void.
Geolocation and EO data to digitalize maritime systems
GEO living labs encourages digitization of maritime systems through cooperation between corporations and startup EO-technologies.
Circular economy in the building industry
We should bring the building industry towards a circular economy. By including various sectors, it can embrace different value chains.
Multi-sided business models in smart cities
An often heard comment nowadays, is that everyone is talking about smart cities, but that little is actually happening. This...
Understanding what is valuable for the user
What is important for users? Are they prepared to buy it? Through value engineering you can determine both user needs & product functionality.
Steden en overheden als launching customer
Cities and governments often have to deal with social problems. This calls for substantial innovations in which they act as launching customers.