• Insights
    • Blog
    • Perspectives
    • Webinars
  • Offerings
    • Strategic Innovation
    • Digital innovation
    • Product innovation
    • High-tech innovation
    • On-site consulting
  • Markets
    • Space & security
    • FMCG
    • Life sciences
    • Industry
  • Capabilities
    • AILab
    • DesignLab
    • DigitalLab
    • EmbeddedLab
    • FabLab
    • InnoLab
    • MechLab
    • OpenLab
    • OpticsLab
    • PhysicsLab
  • Technologies
    • Technology portfolio
    • IoT & sensors
    • AI & data science
    • Robotics & autonomy
    • Cooling, heating & fluidics
  • About
    • News
    • Our story
  • Careers
  • Contact
Verhaert Masters in InnovationVerhaert Masters in Innovation
Verhaert Masters in InnovationVerhaert Masters in Innovation
  • Insights
        • Blog
        • Perspectives
        • Webinars
        • FEATURED
          Report 'AI in R&D'
  • Offerings
        • Strategic
          innovation
        • Digital
          innovation
        • Product
          innovation
        • High-tech
          innovation
        • On-site
          consulting
        • FEATURED
          Innovation Academy
  • Markets
        • Space & defense
        • FMCG
        • Life sciences
        • Industry
  • Capabilities
        • AILab
        • DesignLab
        • DigitalLab
        • EmbeddedLab
        • FabLab
        • InnoLab
        • MechLab
        • OpenLab
        • OpticsLab
        • PhysicsLab
  • Technologies
        • IoT & sensors
        • AI & data science
        • Robotics & autonomy
        • Cooling, heating & fluidics
        • Optics
  • About
        • News
        • Our story
  • Careers
  • Contact

User inyerface

2 August 2018 Posted by Thomas Lauwers Digital innovation

As an interface designer, it’s your job to present things as user-friendly and easy as possible. Keeping your user happy is your first priority. If all goes well, your user doesn’t even notice your interface and can focus solely on the task at hand.

Banner user inyerface

User inyerface was designed as a UX experiment performed by Bagaar, a product development agency that joined Verhaert Masters In Innovation in 2022 and is now part of the Verhaert Digital Innovation.

If your UI work goes completely unnoticed, you did a great job!

In order to do so, you need to understand how users think and behave, how they scan a page and interpret your UI. Over the past decennium, users have grown accustomed to certain design patterns: positions, colors, icons… Rather than looking at a UI, users tend to act instinctively and take 90% of an interface for granted.

It’s not so much laziness, but rather a habit that drives this.

A user assumes certain actions to be in a certain place or color because interface designers worldwide have been collaboratively educating users and feeding them these design patterns.
User inyerface example

But what happens if we poke all good practice with a stick and stir it up? What if we don’t respect our self-created rules and expectations, and do everything the other way around?

That’s exactly why we created User Inyerface: An interface that expects you to do the hard work instead of doing it for you.

We created a simple interface, that isn’t your friend. An interface that doesn’t want to please you. An interface that has no clue and no rules.
User inyerface example

The task is simple: complete the forms as fast as you can. It might suck the life out of you, but it is possible if you simply look and forget everything you have grown accustomed to.

www.userinyerface.com

Good luck!

You also might be interested in

Green Urban Data

Green Urban Data

Nov 24, 2022

Green Urban Data (GUD) accelerates the transition of cities towards[...]

Luminovo

Nov 24, 2022

Luminovo builds tailored AI solutions and software to augment human[...]

Corporate innovation: What’s shaping the future of new business creation

Corporate innovation: What’s shaping the future of new business creation

Apr 24, 2025

Key trends and predictions in corporate innovation: how ecosystems, emerging tech, and strategy drive new business creation.

Any questions? Curious how this can boost your business? Get in touch with Steven!
Latest digital innovation blogposts
  • 16/05/2025
    Invisible until it breaks: The hidden power of infrastructure as code
  • 03/03/2025
    The blueprint for a smarter construction industry
  • 15/01/2025
    The power of digital ecosystems for recurring income
  • 04/12/2024
    The future of user interfaces: Moving from physical products to smartphones
  • 28/11/2024
    Digital product passports: A gateway to transparency and sustainability
Verhaert group

Verhaert Masters in Innovation is a pioneering innovation group helping companies and entrepreneurs to innovate, creating new products, businesses and services.

Verhaert icon LinkedIn Verhaert icon YouTube Verhaert icon Instagram Verhaert icon phone Verhaert icon mail

Offerings
Markets
Capabilities
Technologies
Perspectives
Blogs
Webinars
About
News
Careers
Contact

© 1969-2025 • Verhaert New Products & Services NV • BE 0439.039.420 • Privacy policy • Terms of use