Sustainability is hotter than ever, yet it contains a paradox of balancing environmental, economic, and technological factors. To overcome this paradox it’s crucial to understand your customer’s willingness to pay, their desire for a greener future, and how to change your business or service model. This requires redefining your development methods.
During ‘The Sustainability Paradox’ seminar on March 5th, we invited Prof. Thomas Müller-Kirschbaum (Circular Valley), Marleen Rombouts (VITO), Victor Verlinden (Verhaert), Bjorn Robbens (C-Battery), Toon Van Ingelghem (DEME), Karine Van Doorsselaer (UA) and Jan Willem Dik (BEACON) to dive into ecodesign, a source of innovation and competitive advantage.
Access the recording and presentation below to dive into ecodesign, a source of innovation and competitive advantage, and move your business toward sustainability!
Watch the recording
